Viva Magenta: Pantone Colour of the Year 2023

Are you ready to add a pop of colour to your life? Look no further than Viva Magenta, the stunning shade selected to be Pantone’s Colour of the Year for 2023. This vibrant and playful shade is the perfect choice for those looking to add a touch of fun and creativity into their interior design and fashion choices. In this blog post, we’ll explore how you can incorporate Viva Magenta into your home and wardrobe to create a bold and exciting look. From statement walls to playful accessories, there's no limit to how you can embrace this colour and make it your own.

Image credits: Pinterest

Let's start with interiors…

Viva Magenta is the perfect colour to add a pop of colour to any room. It is a colour that demands attention, so it's best used in a way that allows it shine. One idea is to use it as an accent colour, paired with neutral tones like white, black or grey. Another approach is to use it in unexpected ways....

If you're feeling adventurous, you can incorporate Magenta into your home and go all out by painting a room in the shade or perhaps an accent wall of panelling. This colour works well in a variety of spaces, such as a bedroom, a home office, child’s room or even a dining room. While it pairs well with neutrals like white, navy or grey, it will also look stunning when paired with other bright colours like green, yellow, turquoise or geometric and floral prints.

Images Credit: Kare Design; Pinterest

If you're not ready to commit to painting your walls in magenta, you can start small by painting a piece of furniture like a nightstand or dresser to add a pop of colour to your space.

You can also incorporate this colour into your home in many other ways such as a stunning statement piece of furniture like a velvet armchair or ottoman, an accent rug, throw or cushions. Alternatively, a vibrant piece of artwork or colourful accessories will add a touch of playfulness and personality to your space.

Image Credit: Sideboard Little Green Paint Mischief 13 / Meera Thomas Interiors ; Pinterest

Viva Magenta is the perfect colour to add a touch of fun to your wardrobe. You can incorporate this colour in many ways, such as a statement dress or blouse, a playful skirt, bold blazer or striking suit. This colour looks great on all skin tones and can be paired with neutrals like black, white, or grey, or with other bright colours like green, gold, blue and red for a dramatic look.

Viva Magenta makes a statement | Image: Pinterest

Viva Magenta can also add a touch of whimsical and playfulness to any outfit. Picture a stunning Magenta coat paired with black boots and jeans, or a Magenta dress that flows and flutters in the wind. This hue can be both eye-catching and elegant, making it the perfect choice for any occasion.

viva magenta colour of the year design

Image: Pinterest

Accessories are another great way to incorporate Viva Magenta into your life. You can add a pop of colour with a playful scarf, statement necklace, a bold handbag, shoes or even a pair of sunglasses and build up to fully wearing the colour if you prefer to make a subtle statement.

  1. BVLGARI Sunglasses / 2. Monogram Chain Cross-Body Bag / 3. Asymmetric Strap Sandals

Whether you're looking to add some excitement to your living space or your wardrobe, Viva Magenta is certainly the way to go. Remember, incorporating Viva Magenta into your interior design or fashion choices doesn't have to be overwhelming or overly dramatic. Start small and experiment with different shades and combinations until you find the look that works best for you.

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